Applied Psychology

Adopting the latest advances in the field of psychology for effective project management

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Psychology and New Ways of Working

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Employees are not resources — they are human beings with physiological and psychological needs that the pandemic has amplified and brought to the forefront. This ought to be addressed carefully and thoughtfully. This article explores some of these challenges through what we call the Prism View Framework and provides solutions for managers at every level

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Psychology for Effective Stakeholder Management

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The complexities in project management are growing every day due to increase in size, rapidly changing technology landscape and mounting expectations from diverse stakeholders on the outcomes. Managing the needs of the stakeholders with these complexities is becoming more challenging. Traditional stakeholder management relies upon process centric approach based on rational factors. But, stakeholders also

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Adopting latest advances in the field of creative thinking for effective project management

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Albert Einstein once correctly said “We cannot solve our problems with the same thinking we used when we created them”. To drive the “make in India” goal, project managers have to go beyond standard project management practices and unleash creative thinking to spur a culture of innovation in projects. This article elaborates how latest advances in the

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Applying Psychology for Strong Business-IT Alignment

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The relationship between business and IT is akin to a marriage, where two people set up a household (i.e., an enterprise) and manage it. Psychology has provided interesting insights into human behavior and how to mitigate the challenges of running an enterprise. This Executive Report discusses how CIOs can successfully leverage these psychological concepts to foster a healthy business-IT relationship.

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